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The Brier has been held since 1927. For the first fifty years, the Brier was sponsored by Macdonald Tobacco (later RJR Tobacco Company and now part of JTI-Macdonald Corporation). Labatt was the title sponsor from 1980 to 2000 . Nokia Canada was the title sponsor from 2001 - 2004 . On September 10 , 2004 , the CCA announced that Tim Hortons would be the new title sponsor, beginning with the 2005 Tim Hortons Brier in Edmonton, Alberta . The Brier is contested by 12 teams: most provinces are represented by 1 team, Ontario by 2 teams (''Ontario'' and ''Northern Ontario''), and the territories by another. These teams qualify for the Brier through provincial championships, which are held every year and are open to any Canadian men's curling team. The winner of the Brier goes on to compete as Team Canada at the World Championships of the same year. WINNERS Macdonald Brier Labatt Brier Nokia Brier Tim Hortons Brier EXTERNAL LINKS SEE ALSO
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